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Live Webinar: Gift Card by the Numbers - 2023 U.S. Merchant Gift Card Program Evaluation by NAPCO Research
The 6th annual comprehensive benchmark study of 100-plus U.S. merchants’ gift card offerings across 175 criteria is complete. Conducted by NAPCO Research in partnership with Blackhawk Network (BHN), the resulting numbers from this robust, in-depth, industry-leading effort can help any company optimize its gift card program, no matter how large or small. In this live webinar, topics will include:
• About the research – importance and methodology
• U.S. 2023 key findings and results
• Top takeaways for brands
• Live Q&A

Duration: 1 hour

Apr 11, 2023 12:00 PM in Eastern Time (US and Canada)

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Speakers

Andrew Solomon
Vice President, Sales and Channel Partners @Blackhawk Network
Andrew Solomon is the Vice President, Online Commerce Solutions, US for Blackhawk Network. With more than 15 years of merchant services industry expertise, Andrew is an experienced leader with sought-after insights on retail gift card solutions, partner development and customer engagement strategies. Prior to Blackhawk, he held leadership positions at Worldpay, Bank of America and First Data.
Nathan Safran
Vice President, Research @NAPCO Media
As Vice President, Research for NAPCO Media (the parent company of Total Retail, and Target Marketing), Nathan heads up new research initiatives and develops business strategies and go-to-market plans with senior leadership. He works with the subject matter experts across NAPCO’s brands to leverage NAPCO’s insights and engage audiences. A former Forrester Research Analyst, Nathan is a frequent speaker at industry events and his research has been cited in the Wall Street Journal, Reuters and Fortune Magazine.
Sarah Kositzke
Sr. Product Marketing Manager @Blackhawk Network
Sarah Kositzke, Sr. Global Insights Manager at Blackhawk Network (BHN), has more than 20 years of market research experience across a variety of industries, including automotive, retail, beauty, insurance, travel and building products. Sarah has been leading consumer and B2B research at BHN for nearly two years. The global insights resulting from her work have helped position the company as a thought leader in gift cards, payments and incentives.